Privacy Policy for Open Books Accounting
Last Updated: December 2025
Open Books Accounting (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, use our services, or interact with our content. By using this website, you agree to the practices described in this policy.
1. Information We Collect
a. Information You Provide to Us
We may collect personal information that you voluntarily provide when you:
Complete a contact form
Download a resource or lead magnet
Subscribe to our email list
Book a consultation call
Purchase a product or service
This information may include:
Name
Email address
Phone number (optional)
Business details
Any messages or notes you submit
b. Automatically Collected Information
When you visit our website, certain information is automatically collected, including:
IP address
Browser type
Device information
Pages viewed
Time spent on pages
Referring website
We use this information to improve website performance, understand user behavior, and enhance your experience.
2. Use of Hotjar
We use Hotjar to better understand how visitors interact with our website. Hotjar provides insights such as heatmaps, session recordings, and traffic patterns.
Hotjar may collect:
Device and browser information
Pages visited
Click, scroll, and movement activity
Session duration
Hotjar does not collect personally identifiable information unless you intentionally provide it through a form.
Hotjar’s privacy policy: https://www.hotjar.com/privacy/
You can opt out of Hotjar tracking at any time: https://www.hotjar.com/policies/do-not-track/
3. Cookies and Tracking Technologies
We use cookies to:
Personalize your experience
Improve website functionality
Analyze website traffic (including Hotjar and analytics tools)
You can modify your cookie settings in your browser at any time.
4. Email Marketing (Flodesk)
If you subscribe to our email list or download a resource, your information may be stored in Flodesk, our email marketing provider.
We use your email address to:
Send newsletters
Deliver educational content
Share updates, promotions, and service offerings
You can unsubscribe at any time using the link at the bottom of any email.
Flodesk’s privacy policy: https://www.flodesk.com/privacy
5. How We Use Your Information
We use collected information to:
Respond to inquiries
Provide accounting-related resources and services
Deliver lead magnets and free downloads
Improve website performance and user experience
Analyze engagement and traffic patterns
Send marketing communications (with your consent)
Maintain the security and functionality of our website
6. Sharing Your Information
We do not sell your personal information.
We may share your information with:
Trusted third-party service providers (e.g., Squarespace, Flodesk, Hotjar)
Legal authorities if required by law
All third-party providers maintain their own privacy and security policies.
7. Data Security
We take reasonable measures to protect your information, including:
Secure website hosting
Encrypted connections (HTTPS)
Limited access to personal data
Professional compliance with accounting privacy standards
However, no internet-based system is ever 100% secure.
8. Data Retention
We retain personal information only as long as necessary to:
Provide requested services
Comply with legal and tax obligations
Maintain business records
You may request deletion of your personal information at any time.
9. Your Rights
Depending on your location, you may have rights to:
Request access to your personal information
Request corrections
Request deletion
Opt out of email communications
Limit certain data uses
To submit a request, email us at: [your email]
10. Links to Other Websites
Our website may link to external sites. We are not responsible for the content, privacy practices, or security of those websites.
11. Children’s Privacy
This website is not intended for individuals under the age of 18. We do not knowingly collect data from children.
12. Updates to This Policy
We may update this policy from time to time. The “Last Updated” date at the top will reflect the most recent revision.
13. Contact Us
If you have questions about this Privacy Policy, please contact:
Open Books Accounting
Email: lorin@openbooks.llc
Website: www.openbooks.llc